On Why I Need a Business Plan

Earlier this year, I decided that I didn’t want to do a business plan. And for the first time in years, I didn’t. I made a simple to-do list (write, edit, edit, release, rinse and repeat) and that was that. I figured that was all I needed to focus on. Easy peasy, right? 

Yeah, uh...I was wrong. J

The thing is (and I’ve always known this), being an indie author is the same as owning a small business. Writing is only half the battle. The other half involves marketing, financing, and of course publishing. You’re the CEO, the low pez employee, and the intern all in the same day. So it helps to have a plan of action to reflect back on throughout the year.

As I did my own year reflection, I saw how much money, blood and sweat I put into publishing The Two Worlds, learning about the industry, adding publishers, freelance graphic designers and editors to my contacts, establishing an email distro list, etc.

And I realized I have a lot more to do this year than just write and release. Oh, sure, that’s the foundation of my business. But for it to be successful, there are a lot more pieces of the puzzle involved.

So! What I’m trying to tell you is this: make a business plan. It can be as simple or as complex as 
you’d like. And if you need help, check out these great posts for more information:




Ok, your turn: Do you have a business plan? Why or why not? If so, what spurred you to make one? 

Updates and Goals- Feb. 2014


I'm totally excited to be 18,500 words in on my new book Waking the Moon, which tells the story of a young woman who discovers that she is the mate of a werewolf and her journey to acceptance. It's my first attempt attempt at paranormal romance, squee!! This is one of those books that I'm having more fun reading than writing. I keep going back to re-read scenes and then getting frustrated when I can't finish the book! I know it's crazy, but no one ever said being an author was for the sane. ;)

The downside, though, is that I'm now in the dreaded middle. I wonder how many books I'll have to write before the middle stops scaring me as much as it currently does?

Another thing I'm dealing with is writer's guilt. I leave the house at 9 a.m. and then am back at home at 7:30 p.m. on non-gym days and 8:30 on gym days (which is 4 out of 5 days of the week). The crock pot has saved my butt when it comes to dinner and the hungry man that is my husband (because let's face it, he can't cook), but I feel bad leaving him to deal with our ornery puppy when he's exhausted from work. We want to have kids sooner rather than later, and I can't help but think "Wow, how am I going to do this with a little person clinging to my boob?!".

Because writing is such a solitary sport, sometimes your forget that there are other authors out there who are dealing with the same thing. Thank God for the internet!

In other news, I've already sold a few copies of The Two Worlds and am now just looking for reviews. I updated my goals at the beginning of the month and will start posting them on this blog so readers can help keep me accountable. Here we go:

February 2014 Goals
-Contact local bookstores to schedule readings or signings
-Finish Waking the Moon. My current word count goal is 30,000 (it's a novella).
-Start writing The Two Worlds 2!

I'm also trying to get into a habit of posting on this blog more. I don't write as much because I get nervous and think, "What if no one wants to hear what I have to say?" But that's ridiculous. If you've made it this far, you probably don't mind reading my babble, right? Right!

A day in my life....in GIFs

Wake up…and long for the days in college where I could do this:




Proceed to shower doing this:



Get dressed, take the Boxer puppy out who’s doing this:



Come back in, try to feed cats who can be like this:



Go to work and juggle being an EA, where I feel like doing this:







But more than likely end up doing this:


And writing on my lunch break:



Finally leave work and proceed to deal with evening rush hour traffic where I waffle between:



and




Where I come home to gamer husband, who should be like this:


But instead is like this:



Then it’s time for snuggles with the animals:




Dinner, and finally, back to bed:




On Being Unproductive

Today I realized that if I had a television in my bedroom I'd never get out of bed on the weekend.

I'm the Queen of Unproductive Weekends!

I'm busy y'all. I commute almost two hours every day to my full time day job, I run The Brainy Bookshelf, I'm finishing up book one while writing book two of my Turgor series, I'm the adoptive mother of a 5-month old puppy and two cats and we can't forget about being the wife of my lovely husband.

Don't get me wrong, I love what I do so I'm not complaining. But I've been noticing that my weekends are full of me doing everything but checking off things on my to-do list. I found myself wondering what was up with that??

I've come to the conclusion that my mind is rebelling against weekend productivity as a fail safe to being burnt out. I sleep A LOT on the weekends. I do a few chores (maybe) and then proceed to spend time with friends, my husband or my pets. In short, I give myself a rest from the crazy pace of the week. 

So why am I telling you all this?

I know as indie authors it's hard. You see authors like Amanda Hocking and think to yourself "What am I doing wrong? Maybe I'm not working hard enough!" That's not the case, folks. The indie road to success is long, hard and full of realizing that hindsight is a five letter word. Realize that it’s *ok* to be unproductive and give yourself some downtime. It’s actually good for you!

The next time you sit at your desk/on your couch/in your favorite coffee shop staring at a blank piece of paper and you begin to feel as though you may spontaneously combust at any moment, remember that unplugging, living your life and setting aside your writing for a brief time may just be what the doctor ordered.

“Pray thee, spare, thyself at times: for it becomes a wise man sometimes to relax the high pressure of his attention to work.” –Thomas Aquinas

“Turn off your mind, relax, and float downstream.” –John Lennon 

Who's Afraid of the Big Bad Pen?

I am. *raises hand*

I've been writing stories since I was eight years old. I still have diaries full of fantastic tales of mystery and adventure. When I was a teenager, I would spend nights writing short stories of characters that each held a piece of me some way. I would write them, and then reread them for pleasure over and over again. As much as I enjoy others getting entertainment from my work, I ultimately write because I'm looking for a good story to read.

Why am I afraid? 

Because I'm now bound by rules and expectations (or so I feel). I now have to worry about beta readers and editors and marketing. I now need to understand story acts and arches. I now outline instead of just letting the words flow from my fingertips. The process has turned technical in the name of being a better writer. It feels like 10% imagination and 90% everything else. But is it working?

I've always been in the camp that the only way to be a great writer is to keep writing. All the technical books in the world can not help if you do not practice. This goes for writing, painting or playing an instrument. Like Nike reminds us, you have to just do it.

I think what my fear is telling me is that I'm allowing myself to get caught up in the wrong thing. Instead of focusing solely on the final, polished result, I should be enjoying the process of telling a story and introducing characters. I should be finding pleasure in the act of writing.

What about you? Do you have moments of fear while writing? What is your fear telling you? 

What Should an Author Blog About?


I've been absent since my last post because I've been struggling. Struggling with what to write about on this blog. You know, I've been blogging on and off since 2006. I originally started a blog because I was being tormented by my college roommates and wanted an outlet. It turned into a gossip blog and I had a great time logging in every day to update my fellow bloggy friends. It was also very therapeutic. I found my voice and a 'niche' before I even knew what that meant without realizing it.

When I first decided that I was going to take my writing seriously, I began to research. Everyone said that authors (especially indie/self-published authors) should have a blog. But no one could really answer the question of what to blog about. "Find your niche," they said. "Be unique." But what did that mean?
For the last week, I've been looking at my 'to-do' list, my eyes skittering past the Add a post on blog in shame. My mind was blank. Because I'm new, I don't have a ton of stuff to say about the world of self-publishing. And I definitely don't have a lot to say about the mechanics of writing. I'm not formally educated enough to explain to you the structure of a sentence.

I write because I love to tell a story that the common person can understand and enjoy.

While still researching on what to blog about, I came across a guest post on Jane Friedman's blog entitled 'It’s Time for (Many) Experienced Writers to Stop Blogging'.  The post was engaging, but the comments were even more captivating.  I encourage you guys to check it out.

As I read, I realized that I didn't want to blog solely about how to be a better writer from a mechanical standpoint or how to get a book published. Are these things important to me? Yep. Are they all that I have to offer? Nope.

I have a new puppy. And a new husband. And coincidentally a new car. I work a job in the entertainment industry full of wonderful yet quirky people. What I'm trying to say is I have a LIFE. A life that I constantly drawn upon for my writing. So why can't I do the same for blogging?

From this point forward, I give myself permission to write about anything I want on my 'author's blog'.

And I encourage all you newbie writers out there to do the same.


Coming Back to the Writing World

These months since my wedding have flown by! We are now settled in and have adopted a puppy since then. We now have two cats and a dog, so my life has been very interesting! I can never say that I don't have any inspiration. ;)

I've started working on my new paranormal romance book and I'm very excited. I've also pulled The Two Worlds and have decided that I am going to have a professional editor look at the ms, revise and then republish. I'll also have a professional graphic designer work on the cover for me. I love my readers and want only the very best versions of my work out there for their enjoyment.

I hope to be done with the romance book by the end of this year. I'm rejoining my year round NaNoWriMo writing group that meets on Sundays in hopes of blocking off chunks of time to crank it out. I've updated the bar on the right so you guys can track my progress.

 That's all for now! I can't tell you how happy I am to have a fresh story to write!